Preheat oven to 350 degrees. Prepare pan by brushing with shortening or spraying with baking spray. In a bowl combine flour, baking soda and salt. In large bowl blend sugar, butter and cranberry. Add eggs one at a time, mixing thoroughly after each addition. Slowly add flour mixture, orange juice and vanilla. Mix until blended. Pour batter into prepared pan. Tamp on counter to get out air bubbles. Bake for 30- 40 minutes or until toothpick inserted in center of loaf comes out clean. Let stand on cooling rack for 10 minutes before inverting onto plate.